MYCOM OSI EAA ProInsight™ is a next-generation Analytics solution that delivers network utilization and customer behavior insights by blending network and service information with non-network data such as usage or tariff plans or customer profiles. Part of the integrated MYCOM OSI Experience Assurance and Analytics™ (EAA) suite of products, EAA ProInsight enables CSPs to make intelligent business driven decisions on network investments, understand usage patterns to anticipate and pre-empt potential churn-causing events and gain visibility of HVA (High Value Account) experience. Many teams within CSPs can benefit from ProInsight analytical insights including operations, marketing and corporate sales through to engineering and planning.
‘Despite the challenges, leveraging network and service data to improve customer experience, increase agility and spark innovation with analytics is an imperative, not an option...’
TM Forum Network Analytics Report, February 2015